Job Details

Dodge Construction Network (Dodge) is seeking a Director of Enterprise Demand Generation to build and scale our enterprise growth engine.This is a hands‑on leadership role for someone ready to step into Director‑level ownership while still operating as a builder. This role will focus on driving pipeline across mid‑market and enterprise segments, including building product manufacturers (BPMs), general contractors, subcontractors, and distributors.You will partner closely with Enterprise Sales, SDRs, and RevOps to design and execute a targeted, account‑based strategy that drives engagement with high‑value accounts and converts that engagement into pipeline and revenue.This role is unique in that it is an opportunity to own and build the enterprise growth motion at a pivotal time for the business; has high visibility and direct partnership with Sales leadership; and has the ability to shape how Dodge expands into mid‑market and enterprise segments.This is a full‑time position and reports directly to the VP, Performance Marketing.Preferred LocationThis is a remote, home‑office based role and candidates located in the continental United States will be considered.Travel RequirementsExpected travel is approximately 10% for this role.Essential FunctionsBuild & Lead the Enterprise Demand EngineOwn the strategy and execution of enterprise demand generation and ABM programsDefine ICP, segmentation, and target account strategy (tiering, prioritization, coverage)Build a full‑funnel approach that drives new logo pipeline, accelerates existing opportunities, and increases product adoption rates among existing customersPartner closely with Enterprise Sales leadership to align on pipeline goals and account plansAccount‑Based Marketing (ABM) Strategy & ExecutionDevelop and execute 1:1, 1:few, and 1:many ABM programs across key segmentsOrchestrate multi‑channel plays across:LinkedIn, account‑based media, other relevant paid platformsEvents and roundtablesSDR/BDR outbound coordinationPersonalized nurture and contentLeverage intent data and engagement signals to trigger timely account engagementPipeline Creation & AccelerationDrive measurable improvements in:Target account engagementPipeline creation and influenceConversion rates across funnel stagesSales cycle velocity and deal sizeBuild programs that support both early‑stage awareness and late‑stage deal accelerationChannel Expansion & TestingExpand beyond traditional channels to build a more diversified enterprise funnelTest and scale channels such as:Account‑based paid mediaIndustry partnerships and sponsorshipsVertical‑specific campaigns and contentContinuously optimize messaging, offers, and conversion pathsMeasurement & Operational RigorDefine and track core enterprise KPIs:Account engagement and penetrationPipeline created and influencedConversion by stage and segmentPartner with RevOps to build clear reporting, attribution, and insightsEstablish a culture of testing, learning, and continuous optimizationEducation RequirementBachelor's degree in a related field or equivalent education and work experience.Required Experience, Knowledge and Skills8–10 years of B2B demand generation experience, including strong exposure to enterprise and ABM motionsProven ability to build or significantly evolve demand generation programs tied to pipelineExperience working closely with Enterprise Sales and SDR/BDR teamsComfortable owning strategy while also executing key programs directlyStrong understanding of complex buying committees and long sales cyclesData‑driven and analytical, with the ability to turn insights into actionExperience working with a B2B tech stack including Salesforce, Pardot, ZoomInfo, ABM platformsStrong point of view on how AI can enhance ABM and enterprise demand generation, including scaling personalization, improving account prioritization, and identifying in‑market signalsAbout Dodge Construction NetworkDodge Construction Network exists to deliver the comprehensive data and connections the construction industry needs to build thriving communities. Our legacy is deeply rooted in empowering our customers with transformative insights, igniting their journey towards unparalleled business expansion and success. We serve decision‑makers who seek reliable growth and who value relationships built on trust and quality. By combining our proprietary data with cutting‑edge software, we deliver to our customers the essential intelligence needed to excel within their respective landscapes. We propel the construction industry forward by transforming data into tangible guidance, driving unparalleled advancement.Salary DisclosureDodge Construction Network's compensation and rewards package for full time roles includes a market competitive salary, comprehensive benefits, and, for applicable roles, uncapped variable incentive plans or an annual discretionary performance bonus.Eligibility RequirementsFor this role, we are only considering candidates who are legally authorized to work in the United States and who do not now or in the future require sponsorship for employment visa status.Background CheckA background check is required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job and consistent with all federal state and local ordinances.Reasonable AccommodationDodge Construction Network is committed to recruiting, hiring, and promoting people with disabilities. If you need an accommodation or assistance completing the online application, please email recruiting@construction.com.Equal Employment Opportunity StatementDodge Construction Network is an Equal Opportunity Employer. We are committed to leveraging the talent of a diverse workforce to create great opportunities for our business and our people. All employment decisions shall be based on merit, qualifications, and business needs without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, pregnancy, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.#J-18808-Ljbffr